Most startup consignment stores begin with a detailed business plan that accounts for expenses and estimates income based on the consignor share — a fixed percentage of sales paid to consignors (owners of consigned items). However, the consignor percentage can greatly affect both store profits and consignor satisfaction.
What Is the Consignor Percentage?
The consignor percentage is the share of the sale's proceeds that goes to the consignor. For example, if a store sells an item for $100 with a 60% consignor share, the consignor receives $60, and the store retains $40 as profit. The challenge is finding the right balance between maximizing consignor payout and ensuring store profitability.
Importance of Establishing a Consignor Share Strategy
One key decision for consignment store owners is setting an equitable consignor percentage. While offering a higher consignor share attracts consignors to bring more items, it may reduce the store's profitability. Conversely, offering a lower consignor share can make the store less attractive to consignors, thereby reducing inventory. Strategic planning is required to find a balance that ensures both parties benefit.
The Point of Diminishing Returns
A key economic principle that applies to consignment stores is the point of diminishing returns. This means identifying the optimal percentage that encourages consignors to consign their items while ensuring the store retains enough profit. For instance, offering a 90% payout to attract more consignors may not leave enough profit for the store to cover expenses. On the other hand, a 50% payout might deter consignors from participating.
Using Consignment Software to Adjust Consignor Shares
Modern consignment software like Best Consignment Shop Software (BCSS) provides flexibility in managing consignor percentages. With BCSS, you can set a default percentage for all consignors or customize the percentage for individual consignors or items. For example, a high-value item like a bedroom set may merit a higher consignor share (e.g., 70%) to encourage future consignments.
Incentivizing Consignors with Special Options
Beyond adjusting the consignor percentage, BCSS allows stores to enhance consignor satisfaction by offering additional options:
- Expense Sharing: BCSS can deduct expenses (advertising, rent, utilities) from sales proceeds before applying consignor and store shares.
- Credit Card Fee Deductions: Shift the cost of credit card processing to consignors by deducting a small percentage from their share for credit card sales.
- Store Credit Bonuses: BCSS features a unique bonus system, rewarding consignors with a higher share when they opt for store credit instead of cash.
- Reward Points for Shoppers: A planned feature for BCSS is Reward Points, enabling shoppers to accumulate points on purchases to be used for future discounts.
Understanding Gross Profit and Net Profit in Consignment
It is essential to understand the difference between gross profit and net profit when calculating consignor shares. Gross profit is the difference between sales revenue and the cost of goods sold, while net profit considers additional expenses like rent, payroll, and marketing. Setting consignor shares in a way that maintains a healthy net profit is vital for a store's long-term sustainability.
How BCSS Maximizes Store Profitability
BCSS offers a suite of tools to fine-tune consignor shares and ultimately enhance store profitability. By utilizing customizable percentages, sharing expenses, and offering incentives, consignment store owners can craft the most effective strategy for their business model. The software also allows for easy record-keeping, tracking of inventory and sales, and streamlined settlement processing.
Easy Consignment Management with BCSS
BCSS's user-friendly interface enables quick and accurate input of consignor details, inventory, and sales data. The Add-Consignor screen allows for a variety of inputs, including sorting consignors by different categories, such as active status or account balance.
New Consignor Entry and Agreement
The New-Consignor Entry Screen features options for printing agreements, setting default consignor percentages, and marking each consignor with unique identifiers. These features ensure that each consignor’s preferences are recorded and that they are properly compensated for their sales.
Efficient Label Printing
BCSS supports the printing of Avery-style price labels, making inventory management easy. Price Labels can be printed in various formats, allowing for adjustments based on the type and quantity of inventory being labeled.
Conclusion: Enhancing Store Profit and Consignor Experience
By using Best Consignment Shop Software, consignment store owners can effectively balance consignor percentages, cover operational expenses, and maximize profitability while keeping consignors happy. The flexibility in setting individual and item-specific percentages, coupled with incentives like expense sharing and reward points, enables consignment stores to thrive in today's market.
For more details on how to manage your consignment store effectively, explore our range of features and take a free demo of BCSS to experience the difference.